The Book Club Selection Is The Tastemakers by David Sax
This event is limited to Harvard Club members and their guests. The Bethesda Barnes & Noble bookstore has three floors and you enter on the second floor. The "art alcove" is one floor down and across from the music area.
The Book Club has decided to read and discuss: The Tastemakers: Why We're Crazy for Cupcakes but Fed Up with Fondue by David Sax
Wednesday, Oct 14th from 6:30pm to 8:30 pm
NEW LOCATION FOR THE NEXT MEETING: Bethesda Barnes & Noble bookstore at 4801 Bethesda Ave. in Bethesda, MD, about two blocks south and one block west of the Bethesda Metro Station. We will be meeting in "the art room."
Tastemaker, n. Anyone with the power to make you eat quinoa.
Kale. Spicy sriracha sauce. Honeycrisp apples. Cupcakes. These days, it seems we are constantly discovering a new food that will make us healthier, happier, or even somehow cooler. Chia seeds, after a brief life as a novelty houseplant and I Love the ???⒠??80s punchline, are suddenly a superfood. Not long ago, that same distinction was held by pomegranate seeds, a???çai berries, and the fermented drink known as kombucha. So what happened? Did these foods suddenly cease to be healthy a few years ago? And by the way, what exactly is a ???⒠??superfood???⒠?? again?
In this eye-opening, witty work of reportage, David Sax uncovers the world of food trends: Where they come from, how they grow, and where they end up. Traveling from the South Carolina rice plot of America???⒠??s premier grain guru to Chicago???⒠??s gluttonous Baconfest, Sax reveals a world of influence, money, and activism that helps decide what goes on your plate. On his journey, he meets entrepreneurs, chefs, and even data analysts who have made food trends a mission and a business. The Tastemakers is full of entertaining stories and surprising truths about what we eat, how we eat it, and why.
Kale. Spicy sriracha sauce. Honeycrisp apples. Cupcakes. These days, it seems we are constantly discovering a new food that will make us healthier, happier, or even somehow cooler. Chia seeds, after a brief life as a novelty houseplant and I Love the ???⒠??80s punchline, are suddenly a superfood. Not long ago, that same distinction was held by pomegranate seeds, a???çai berries, and the fermented drink known as kombucha. So what happened? Did these foods suddenly cease to be healthy a few years ago? And by the way, what exactly is a ???⒠??superfood???⒠?? again?
In this eye-opening, witty work of reportage, David Sax uncovers the world of food trends: Where they come from, how they grow, and where they end up. Traveling from the South Carolina rice plot of America???⒠??s premier grain guru to Chicago???⒠??s gluttonous Baconfest, Sax reveals a world of influence, money, and activism that helps decide what goes on your plate. On his journey, he meets entrepreneurs, chefs, and even data analysts who have made food trends a mission and a business. The Tastemakers is full of entertaining stories and surprising truths about what we eat, how we eat it, and why.
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